Enriched with the innovative Color Magnet that stabilizes and seals the color in the hair. Gives full coverage of white hair and impressively bright long-lasting color.
It has a pleasant aroma and composition that respects the scalp with a creamy texture that does not run, for easy application.
Ensure maximum intensity and duration in your hair color in 2 steps:
As a result, the hair holds the color like a magnet!
The company was strengthened for its modernization within the framework of the OP Digital Convergence and the Attica Regional Development Plan. The project was co-financed by Greece and the European Union.